Live, customizable dashboards per program, moving the moment your ambassadors click, post, and refer. Drill from a top-line number to a single ambassador's referrals in three clicks. Export to PDF for the board deck, CSV for your BI tool. The view your whole team runs the program from — instead of the report they wait two months for.
Book a DemoMost ambassador programs are run on two numbers: revenue and profit. They're the easiest to pull, the easiest to share, and the easiest to lie to yourself with. They tell you a quarter is up or down — they don't tell you why, or who, or what to do next.
By the time the revenue line moves, the leading indicators that mattered have been moving for weeks. The application rate is climbing. The campaign participation is sliding. The top 5% of ambassadors are quietly carrying the program. None of that shows up in the P&L. It shows up in clicks and posts and reach and milestone unlocks — the metrics nobody pulls because pulling them takes a SQL request, an analyst, and a two-month wait for the quarterly audit.
The default Brand Performance Dashboard ships with the metrics every brand wants: order revenue, referral revenue, new customers, link clicks, top performers. Everything's grouped into named sections and rolled up across all your programs. Open it the day you're set up and the numbers are already there.
Drag in any of the metrics that move before revenue does — application rate, campaign participation, action completions, milestone unlocks, post mentions, follower reach, engagement rate, first-time portal logins, ambassador activation. Resize, duplicate, switch a chart for a leaderboard. The widget library is built around the leading indicators most affiliate tools don't even capture.
Athletes care about post reach and follower growth. Affiliates care about referral revenue and conversion rate. Customer advocacy cares about milestone unlocks and community engagement. Influencers care about CPM and content cost. Each program in Roster gets its own dashboard — different widgets, different sections, different defaults — so a program manager opens their workspace and sees what matters for their program, not the same five widgets every program shares.
Click a widget, switch to leaderboard mode, see the top five ambassadors. Click an ambassador, see every referral, post, action, and payout. Or hand the data off: export the dashboard as a PDF for the board deck, export the Sales Attribution or Referred Orders report as a CSV for your BI tool, or pull the ambassador-level rollup straight into a bonus calculation. The numbers don't have to stay in Roster — they just have to start there.
Cross-program rollup with sections, customizable widgets, and per-program toggles. The single view your whole team agrees on.
A different dashboard per program. Athletes, affiliates, creators, customer advocacy — each with metrics that fit its goals.
Drag, drop, resize, duplicate. Switch a column chart for a leaderboard. Name your sections, reorder them, save the layout per dashboard.
Sales Attribution, Referred Orders, Personal Orders, Social Posts, Campaign Performance — five reports already answering the questions a manual spreadsheet would take a week to build.
From a widget to a leaderboard to an ambassador to their referrals, posts, and payouts. The chain that turns a dashboard number into an actual decision.
Dashboards export as PDF for exec decks. Reports export as CSV for Excel, Google Sheets, or your BI tool. The data leaves Roster as easily as it lands.
Most affiliate tools give every brand the same fixed dashboard with the same five widgets. Roster gives you a workspace per program, on top of the same contact graph that powers commissions, campaigns, payouts, and the ambassador portal — so the metrics on your dashboard are connected to the contacts behind them. Click a number, get the people. Click a person, get every action they've taken. Defaults that work day one, depth for power users, drill-down all the way down — and a report library built for the questions executives actually ask.
"Roster gives you a lot more numbers and analytics to look at. When working with creators and influencers, a lot of the time companies solely rely on just revenue and profit. But I really love that Roster allows you to dive deeper into other numbers — and it's helped me a lot."— GiGi Pip
Book a 20-minute demo. We'll walk through the Brand Performance Dashboard, customize a program-level workspace, drill into a Sales Attribution report, and show how the data moves from Roster into your exec deck — and answer anything about how Roster would handle your specific reporting setup.
Book a Demo