Roster pulls in the posts your community is making on Instagram, TikTok, and Facebook automatically — and connects every captured post to the person who posted it. So a tag isn't just a notification. It's a contact, a commission credit, or your next ambassador.
Book a DemoYour @mentions are blowing up across Instagram, TikTok, and Facebook — and you have no idea who half of these people are. Some are your existing ambassadors delivering the post they promised. Some are customers who quietly love you. Some are creators with 80k followers who could be your next program hire. They all look the same in your phone notifications.
The brand-monitoring tools tell you that you got tagged. They don't tell you what to do about it. So the post scrolls by, the customer never gets thanked, the ambassador never gets credited, and the creator who could've been a program lead never hears from you. The opportunity just keeps walking past the window.
"We were running into issues with tracking how many times affiliates were tagging us on their social media platforms — now we can do that without actually going to those apps."— Belle Medical
Plug in your brand's Instagram and Facebook accounts via Meta Business Suite. From the moment you connect, every tag from a contact in your community lands in the Social Feed automatically — no submissions, no DMs, no screenshots. Roster pulls in the past 30 days of tagged posts on day one, then keeps going.
The Social Feed pulls Instagram posts and reels, TikTok videos, Facebook posts, and X posts into a single timeline. Filter by program, network, date range, or sort by most engagement, most followers, or most recent. Star the keepers, archive the noise, download the assets — and click through from any post to the contact who posted it, with their commission history, milestone tier, and campaign activity one tap away.
Turn on Full Social Listening — a Pro+ add-on — and Roster captures @mentions from people who aren't in your account on Instagram, TikTok, and Facebook. Filter by "No Program" to see who's organically tagging your brand. The recruitment shortlist builds itself: one click drops a stranger into your branded application form, with their handle, follower count, and post history already attached.
Download high-performing posts to fuel paid ads, launches, and inventory pushes. Pull captured content into a UGC campaign as a delivered submission. Surface a top tagger in a community channel. Award points or a milestone unlock when an ambassador tags you. Run a Public Hashtag Campaign that listens for an @mention + hashtag combo from anyone with a public account. Every captured post becomes an asset, and every poster becomes a relationship.
Instagram posts and reels, TikTok videos, Facebook posts, and X posts in one timeline — with platform badges, follower counts, and engagement on every card.
Slice by program, network, or date range. Sort by most engagement, most followers, or most recent. Star the keepers, archive the noise, download what you'll repurpose.
Every captured post links to the contact who posted it. Pivot from a thumbnail to commission history, milestone tier, and campaign activity in one click.
Capture @mentions from people who aren't in your account yet — across Instagram, TikTok, and Facebook. Filter by "No Program" to see your organic mention pile.
Run a structured campaign that listens for an @mention + hashtag combo from anyone with a public account, on IG, FB, or X.
Discovered creators land as recruitable contacts. Existing ambassadors get credited automatically. Every captured post stays connected to the relationship behind it.
Most brand-monitoring tools dump @mentions into a feed and call it a day — you get a list of strangers and no way to do anything about them. Roster captures the same posts on top of the same contact graph that powers commissions, programs, payouts, and the ambassador portal. So the creator who tagged you yesterday is one click from being a contact today, in a campaign tomorrow, and a paid affiliate next month. Every tag is a person, and every person is one click from being part of your program.
"I love the social feed tool — it's a social listening tool that helps you discover who is talking about you on social platforms and use that content toward your own strategy, whether it's promotional campaigns, new product launches, or moving through high inventory items."— Azaria
Book a 20-minute demo. We'll log into a real Social Feed, walk through the cross-platform capture, the contact-graph attribution, and the Full Social Listening discovery flow — and answer anything about how Roster would handle your specific listening setup.
Book a Demo