Ambassadors, influencers, affiliates, agencies, customers, athletes — Roster runs them all on shared infrastructure, with segmented programs, rewards, and reporting for each.
Most brands on Roster run two or three programs side-by-side — each with its own rules, rewards, and reporting. Pick any combination.
Super-fans who post, refer, and stay loyal to one brand. Gamified, tier-based, and always recruiting.
See how it worksPaid creator partnerships with structured briefs, deliverables, content rights, and performance tracking.
See how it worksPerformance-only programs with leakproof codes, clean attribution, and automated commissions.
See how it worksRun campaigns on behalf of clients with white-label portals, separated reporting, and agency-level rollups.
See how it worksTurn existing customers into referrers with point-of-purchase invites, rewards, and referral tracking.
See how it worksSponsored athlete rosters with contracted deliverables, appearances, and brand-safe content capture.
See how it worksRoster is built for ecom brands. Here's where we see the most traction — and the specific playbooks that win in each category.
Supplements, snacks, beverages, functional foods.
Equipment, apparel, recovery, outdoor, performance.
Cosmetics, skincare routines, haircare, wellness.
Food, supplements, toys, gear for dog and cat parents.
Clothing, eyewear, bags, jewelry, lifestyle goods.
Home goods, kitchenware, bedding, outdoor living.
Most platforms force you to pick one relationship type. Roster was built from day one to run them together — because the brands that win don't pick one.
Run ambassadors, affiliates, and creator campaigns on the same contact record. Segmented rules, unified reporting. Not a second tool.
Real-time order tracking, automatic code sync, product fulfillment as rewards, and credit for repeat purchases — without relying on cookies.
Points, tiers, and milestones that keep every type of advocate active month after month — not just the top 5%.
Agencies, tech platforms, and brand operators build on Roster. Earn revenue, unlock co-marketing, and deliver better results for your clients.
Earn commissions by referring brands that join Roster. Simple tiered payouts.
Learn more →Run client ambassador programs at scale with shared logins, white-label options, and rev-share.
Learn more →Integrate with Roster via our API and webhooks. Join the ecosystem.
Learn more →Book a 20-minute demo. We'll map your current program mix to Roster and show you exactly how the segments, rewards, and reporting would look.
Book a DemoNot ready for a demo? See customer stories →
Annual or month-to-month. No per-ambassador fees. Onboarding included.